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A blue RFK Racing #99 NASCAR Ford Mustang with Trimble branding and yellow accents, shown in a dark studio setting.
Sports Partnerships

Daytona: Engineering resilience at scale

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A blue RFK Racing #99 NASCAR Ford Mustang with Trimble branding and yellow accents, shown in a dark studio setting.

Summary

Across Florida's critical infrastructure, Trimble technology is integral to the fabric of everyday life, providing the data-driven certainty needed to ensure long-term stability across a rapidly evolving state.

The demand for endurance is on full display at the Daytona International Speedway, where the 2026 NASCAR Cup Series marks a historic milestone: the return of the No. 99 to the RFK Racing stable. With Corey LaJoie behind the wheel of the Trimble Ford Mustang, the team is reviving a legacy number synonymous with elite performance. At Daytona, success hinges on bridging the gap between real-time data and physical performance. That same rigor is shared by the professionals evolving Florida's infrastructure, who rely on Trimble to turn digital insights into physical triumphs across the Sunshine State.

A serene waterfront view in Florida featuring a row of palm trees, a calm bay with boat docks, and a city skyline in the distant horizon.

Cloud-based collaboration in Florida's hospitality sector

Daytona's hospitality sector is a vital engine, as visitor spending helps offset public service costs for local households. To fuel this prosperity, builders are delivering complex resorts designed for long-term durability. Using Trimble software to create high-fidelity digital twins, project teams identify structural conflicts in the virtual world before they manifest on the jobsite. This digital resilience allows contractors to coordinate thousands of local tradespeople and manage logistics with total confidence. By turning architectural visions into constructible models, Trimble ensures these structures provide a safe experience for visitors while strengthening community stability.

Dr. Gladys West headshot

Laying the foundation for tomorrow

While resorts reshape the shoreline, Trimble is investing in the people who will shape Florida's future. In honor of Dr. Gladys West (1930–2026) — the mathematics pioneer whose work enabled GPS — the Trimble Foundation supports a scholarship at Florida International University to help STEM innovators solve complex urban challenges. Florida's tech ecosystem is also redefining what's next. Orlando-based OneRail, a last-mile delivery startup backed by Trimble Ventures, is transforming delivery by providing total clarity for everything from construction materials to emergency supplies. By equipping local talent and funding logistics innovation, Trimble ensures the state's workforce can master a world of shifting demands.

Large industrial lumber yard with rows of stacked logs leading toward a crane and factory buildings under a cloudy sky.

Digital transformation of the Florida timberland

This commitment to smart growth extends into the digital transformation of Florida's timberland supply chain. In Live Oak, the Binderholz Mill uses Trimble technology to turn raw timber into home-building materials with incredible speed. To put this pace into perspective, the mill's digital systems can process data from thousands of logs per second — enough to process a single truckload in just 15 minutes. By connecting the forest to the mill and the site to the office, Trimble helps Florida's oldest industries work faster and cleaner, protecting natural resources while building the homes where its people thrive.

Certainty in a world of change

The stories from Daytona and across Florida reveal a common thread: connecting people, data and workflows builds lasting strength. In a state as dynamic as its economy, Trimble provides the underlying safeguard for the infrastructure we rely on daily. Whether ensuring a coastal resort stands firm or providing the mathematical foundation for your journey, Trimble technology enables the results that matter. By replacing guesswork with clarity, we help communities reliably move forward. From high-speed racetracks to managed forests, you are never far from the precision that powers urban progress. These digital connections ensure Confidence at every turn™.


Add Trimble to your toolkit

For those looking to advance their own operations, explore the specific solutions and workflows that enable these Florida-based initiatives.

  • Commercial map intelligence
    The "final mile" certainty for companies like OneRail is powered by Trimble Maps. Unlike consumer apps, this platform uses truck-specific data — including bridge heights and weight limits — to generate precise ETAs, ensuring materials navigate Florida's busy corridors without delay.

  • Digital forest management
    The rapid operational start for the Binderholz Mill was enabled by Trimble Connected Forest™. This technology digitizes the timber lifecycle, transforming a manual, weeks-long scaling process into a 15-minute digital workflow that processes thousands of logs per second.

  • Digital hospitality models
    Florida’s hospitality leaders use Trimble RealWorks to turn resorts into immersive digital twins. This sub-millimeter accuracy ensures coastal upgrades are error-free, accelerating property improvements statewide.

Learn how Trimble integrated field-to-office technology gives teams the power to turn project projections into predictable outcomes.

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