Trimble Trademark Usage Guidelines
V2.0 (Last Updated: July 5, 2023)
Trimble Marks
Trimble Inc. and its affiliates (“Trimble”) maintain many trademarks for its products and services, including, without limitation, logos, trade names, and trade dress (collectively, “Trimble Mark(s)”). Examples of Trimble Marks include, but are not limited to, the word “Trimble,” the globe and triangle logo, and the words “Trimble Inc.” Trimble reserves all ownership rights to the Trimble Marks.
Proper Use
These guidelines (“Guidelines”) do not authorize your use of any Trimble Marks. If Trimble has authorized you to use any Trimble Marks, you may use such Trimble Marks only in compliance with these Guidelines and any other applicable written instructions by Trimble. Trimble may update these Guidelines from time to time at Trimble’s discretion.
1. Generally
You may use Trimble Marks to refer to Trimble products or services, as long as such references are appropriate and consistent with these Guidelines. Additional terms and conditions may apply to certain Trimble Marks.
2. No Modifications
You may not remove, cover, or alter Trimble Marks where they appear on any products, packaging, or other materials provided to you by Trimble.
3. Trade Dress
Trimble’s trade dress (“Trimble Trade Dress”) are Trimble Marks related to the look and feel of our business. Trimble Trade Dress includes the website, format, colors, templates, packaging, labels, signs, posters, or other promotional materials created by Trimble. You may not copy or imitate the Trimble Trade Dress.
4. Products, Domains, Business Names, & Slogans
You may not register top-level domain names with Trimble Marks or use subdomains with Trimble Marks in them. This prohibition includes, without limitation, the trademark “Trimble.”
You may not use, incorporate, or combine any Trimble Marks into your product names, business names, or trade names.
You may not combine any Trimble Marks with your trademarks or the trademark of any third party.
You may not use, register, or apply to register any trademark that is the same as, or confusingly similar to, any Trimble Marks.
You may not use any Trimble Marks in your slogans, nor may you adopt or use our slogans, in whole or in part, as your own. You may not use our slogans in a manner that confuses or misleads customers.
5. Website Links
You may link to Trimble website domains, including, without limitation, www.trimble.com, from your website, provided that you notify the website user that they are being redirected to the Trimble website. Some examples of acceptable language are:
“Click here to visit the Trimble website.”
“Clicking this link will redirect you to the Trimble website.”
6. Use of our Trademarks as Adjectives
Trimble Marks may not be used as nouns. You must follow all Trimble Marks with a proper descriptor.
Trimble Marks may never be used as possessives.
Correct use: The Trimble® GPS receivers are wonderful.
Incorrect use: The Trimble’s new features
You may not abbreviate, shorten, or use a “nickname” for any Trimble Mark.
Correct use: the GeoExplorer® CE series handheld computer
Incorrect use: the GeoCE handheld computer
Every time you use a Trimble Mark in the text of a document, you must follow it with the proper descriptor. If you are unsure of the proper descriptor, please contact brand@trimble.com. Some examples of proper descriptors are:
The GeoExplorer® series of handheld computers
The Terramodel® software
The BlueCap® data adaptor
The TrimTrac® locator
The AgGPS® Autopilot™ system
7. Attribution of Ownership
If you use Trimble Marks on your website or refer to them in your printed marketing materials or advertising of Trimble products, you must provide a notice in your document that tells the reader who owns the Trimble Mark. Attribution is usually provided in the credit line of a printed document directly following a copyright notice. An example of proper attribution is:
“Terramodel is a trademark of Trimble Inc.”You do not have to give attribution to Trimble’s ownership of a trademark if the trademark is used in a press release.
You may not use any Trimble Marks in a manner that would suggest that they are owned by a person or entity other than Trimble. Trimble Marks must not be used in a way that makes a party think that Trimble sponsors or manufactures another party’s product, or that another party is the sponsor or manufacturer of a Trimble product.
8. Merchandise & Advertising Materials
You may not use Trimble Marks on any of your promotional materials, including but not limited to merchandise such as t-shirts, bags, pens, keychains, golf balls, or other items.
You must obtain authorization from Trimble via brand@trimble.com prior to using Trimble Marks in any advertising materials, regardless of the medium.
You may not print Trimble Marks on your business stationery nor business cards.
9. Additional Resources
Applicable division or reseller handbooks and guidelines
Contact brand@trimble.com for additional assistance
